Help me SAVE on my printing!

Help me SAVE on my printing!

Tips and tricks to save money by printing smarter and more efficiently.

In a Bind

When your ready to finish your booklets, calendars, notepads or something similar, there are several options to choose from. Plastic or metal coils, GBC comb binders, velo, 3-ring binder, padding glue, saddle stitch, wrap around covers, and perfect binding to name the most popular choices. They all have their own looks and options for your final product, as well as their own costs and time invloved in producing them. 

 

For example, consider saddle stitching (which is a thin booklet or magazine, printed on paper twice the size of a single sheet, folded and stappled in the center like a comic book) as a low cost option for binding, while perfect binding (which is printing on individual pages with a large cover that wraps around and glues the spine of the pages to the inside of the cover) is more expensive. However, saddle stitching has a smaller limit to the amount of pages you can put together, while perfect binding can take larger amounts. Perfect binding will conceal the bind while saddle stitch will leave exposed staples.

 

Talking to your printer about what you are looking for in a finished product and if you are flexible on the binding options, you can greatly reduce the costs of your final piece. Perhaps you like the squared edge look and have a smaller amount of pages, but do not want to pay the extra costs to perfect bind? Curry Print offers one of the regions only square edge saddle stitchers which will put a double fold into the spine of a stapled book, giving it the illusion of a perfect bind, with the cost savings of a saddle stitch. 

 

Always take advantage of the expertise and experience of your printer when trying to save money on your printing!

 

 

 

 

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Check back in often, or subscribe the the RSS feed at the top of the screen for more tips and tricks to save you time and money on your next print job with Curry Print. Panama City's local choice for business communication solutions!

Shipping Savings

You may be wondering how you could possibly save on shipping, doesn't everyone pay the same price? The secret is by using your local print shop, like Curry Print if your in the Panama City area! We offer free local delivery and can even arrange to pick up hard copy if needed. Don't forget to consider the price of shipping when your looking at the cost of printing, many places add it in after your all done with your order. If it is a small order, the shipping could easily be 10% to 25% of your costs! OUCH.

 

(Did I mention the time savings personalized shipping to your door will give you?)

 

 

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Check back in often, or subscribe the the RSS feed at the top of the screen for more tips and tricks to save you time and money on your next print job with Curry Print. Panama City's local choice for business communication solutions!

The Shell Game

 

Time to order more business cards for another new employee? Someone bought a new cell phone and wants to update their card? Updated your web site or email address and tired of writing it on old cards? Just plain old run out?

 

Whatever the case may be, it's time to get more business cards printed. One way to save on spot color printing is with the use of business card shells. A "shell" is like a printed template with all your more expensive spot colors preprinted ahead of time. They can be a great way for a medium or large size business to save lots of printing costs by ordering in large quantities, then paying only small amounts to imprint on top of when the inevitable reorder is needed. 

 

Printing shells can be a great way to budget your expenses, speed up your print time, and keep consistency! Curry Print can give you a quote to run your shells and a quote for imprinting onto those shells for each order, which will enable you to budget a year's worth of cards at one time. Having the preprinted shells ready to go will also speed up the time it takes to get ready and print your cards by having a "fill in the blank" style template for your new info. This will quickly turn around an email proof because you will not have to worry about color variance of your company logos each time you need a new card. Consistency is maintained by printing all at once on the shell.

 

Remember, quantity is always a cost savings when you can plan for it. Shells can give you those quantity price breaks you want on something like business cards, that you would have never thought was possible because of the individualization of each person's needs.

 

 

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Check back in often, or subscribe the the RSS feed at the top of the screen for more tips and tricks to save you time and money on your next print job with Curry Print. Panama City's local choice for business communication solutions!

The Perfect Size

Thinking about your page sizes can save you a bundle when you look at the big picture. Your price can change dramatically by a small, often unnoticeable, adjustment to the paper size. That limitation will depend on several factors such as the machine or stocks choices available, but most of the time you can count on a few standards. A quick call to Curry Print to discuss your options might save you a bundle!

 

Paper is Not All Created Equal

The first thing to know is that paper comes in standard sizes such as 8.5 inches by 11 inches (often refered to as Letter size), 17 inches by 11 inches (sometimes called Tabloid size, and is the size of two letter sheets next to each other), 8.5 inches by 14 inches (called Legal size), and a few others. Contrary to what you may think, 1000 sheets of 8.5 by 11 inch paper is not the same price as 500 sheets of 17 by 11 inch paper. What does cost the same usually is the cost to actually ink or toner onto that paper. When you consider the price difference of paper, and the added cost to cut your paper, you may or may not be saving money by printing on a larger sheet. Typically, the cost savings of doing this is on color prints and not on black/white prints.

 

The Cost of Bleeding

"Bleeding" is a printing term that refers to an image or color that comes in contact with the edge of the paper. To make this effect look right, your image or color has to extend slightly beyond the area where you expect to trim the page. That extra area beyond the paper margin (1/8th of an inch is preferred) is called the "Bleed".

 

Keeping in mind the common paper sizes, an image with bleed will require more of a margin and additional cutting to get your printing finished. For example, to print an 8.5 by 11 inch page and have a bleed, you will need to print in the middle of a 17 by 11 inch piece of paper so that you can fit in the additional 1/8 inch of bleed (1/4 inch when you combine both sides of the page) and at least another 1/4 inch for trim marks, and another 1/4 inch of white space beyond the trim marks to ensure they fit within the printable area. Curry Print stocks 18 by 12 inch paper to avoid this issue on many projects, by being able to allow for an 17 by 11 inch page with bleed or two 8.5 by 11 inch pages side by side, but the additional cost of cutting and the use of slightly more expensive 18 by 12 inch paper would still apply. 

 

Using the Most Real Estate

Finally, with the other considerations in mind, you can think about the imposition, or the way your final piece will repeat across the printed sheet. Most of the time you have a little room to play with the size of your job, and that little room can save or cost you big bucks. If you want to print a post card, a smaller 4 by 6 inch card with no bleed will be able to fit 6 up on an tabloid sheet while a 5 by 7 inch card will only fit 4.25 by 6.5 inch will only fit 4. That slight reduction adds up to a big price difference when your talking about 5000 or 10,000 cards. The 4 by 6 inch card will only take 834 sheets of paper to print 5,000, while the larger will have to print 1,250 to get that same amount of finished cards. 

 

Ask the Experts!

All of this may have you nodding off or eyes glossing over, but your friendly experts at Curry Print are always there to help you through the project and talk you through getting the most bang for your buck. Each print shop you talk to could have different standards or cost structures, but the principle of these tips will always save you money. Just ask us how we can Help You SAVE on Your Printing by adjusting the page size if you have a little flexibility in your printing.

 

 

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Check back in often, or subscribe the the RSS feed at the top of the screen for more tips and tricks to save you time and money on your next print job with Curry Print. Panama City's local choice for business communication solutions!

Work Backwards

Before you start on your next project, think about working backwards to save time and money when moving forwards. A little preparation on the front end of a project can help guide and streamline your process for creating the finished piece.

 

Budget

Start with how much you want to pay. Often times, this can be a quick reference to start you on your project. There is nothing worse than creating an outstanding newsletter or brochure, only to find out that a 12 page layout or a over-sized brochure is beyond what your budget allows and you have to redesign everything to fit 8 pages or a standard size. Knowing you only need to creat 8 pages of material from the beginning or you only have a limited amount of space on each panel of your brochure, is not only going to save original design time but remake time to fix it.

 

Distribution

How do you plan on getting your printed material in your customer's hands? If your planning on mailing it, make sure you are leaving the required amount of space and the proper position that the post office requires. That can mean the entire back panel of a brochure, or the bottom half of a folded newsletter. Certain restrictions for mailings may require extra tabs if not done correctly. A brochure without a mailing panel is going to require an additional envelope or a large section of your brochure covered up with a label to mail out.

 

Layout Restrictions

If your planning on a typical multi-page 8.5 x 11 inch newsletter, remember that those are printed on 11 x 17 inch sheets and folded in half. That means that one sheet has four 8.5 x 11 inch pages on it when you consider the front and back of the 11 x 17 inch sheet. Keeping in mind multiples of 4, if you are looking to have a 10 page newsletter made, you are now looking at printing two 11 x 17 inch sheets that staple together and loosely inserting a separate 8.5 x 11 inch sheet in the middle. This will require additional work to create as well as tabbing for a mailed flat. All together, you would actually be better off by adding 2 pages and making it 12 total (or reducing it by 2 and saving some content for the next newsletter) to avoid all the extra work. 

 

Design Restrictions

After your finally ready to start designing, take a moment to add your elements like page numbers, headers, or footers. Include some guides for your page margins so your not too close to the edge of the paper (you should never put critical material like type within 1/8 inch from the edge of the sheet). Keep in mind if your planning on the image bleeding off the edge of the page, and that it will cost you to have to print on larger paper and it will require additional trimming when done as well.

 

Black and white (including shades of grey) is always going to be less expensive than color. Consider using a preprinted color masthead with black and white imprinted to save additional money. The preprinted masthead can be printed in larger quantities like an entire years worth and kept in storage, which give you better per piece pricing, then imprinting black and white on top of it throughout the year at the reduced rate.

 

A little forethought can go a long way when preparing for your next printing. Keep these tips in mind and call ahead for specific questions at 850-747-9000. You can also drop us a quick note from our contact page at www.curry-print.com and we will get back to you during normal business hours.

 

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Check back in often, or subscribe the the RSS feed at the top of the screen for more tips and tricks to save you time and money on your next print job with Curry Print. Panama City's local choice for business communication solutions!

Curry to the Rescue!

Congratulations on finding the Curry Print blog, and welcome to the forum. My goal with this blog is to show you, the print customer, some easy tips and tricks to help you reduce your costs and save your budget. Sometimes just a few simple adjustments can save you the time and expense of multiple proofs or costly reruns... which brings us quickly to our first tip!

 

A Fresh Pair of Eyes

Do not underestimate the importance of having someone else look over what your about to send to print. Your brain loves to play tricks on you, and the longer you have been working on a project, the easier it is for you to gloss over important things that will stick out like a sore thumb to someone else. A fresh pair of eyes can work wonders for pointing out those silly mistakes you might have overlooked. The period at the end of that last paragraph, the area code typo, the mysterious picture reference for a picture that doesnt exist... all are suprisingly common mistakes that a new set of eyes can pick up on without any prior knowledge of what your trying to accomplish with your layout. (post your own favorite overlooked mistake in the comments below!)

 

As a last resort, if you can't find another set of eyes in someone else's head, walking away for the file you have been staring at and taking a quick break before your last look over it might be all you need to freshen up your own eyes and see those silly mistakes before they become costly revisions.

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Check back in often, or subscribe the the RSS feed at the top of the screen for more tips and tricks to save you time and money on your next print job with Curry Print. Panama City's local choice for business communication solutions!

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